A collaboration with Swatch for The Singapore Tale is an exclusive Destination watch, celebrating the island’s most iconic landmarks and culture. Each icon is designed like an emblem, inspired by the vintage Peranakan tiles which traditionally feature intricate designs of flowers and fruits. The icon designs include the H.D.B flats that form Singapore’s cityscape, some of the local favourite food such as the traditional $1 ice cream carts, chicken rice and durian and some iconic landmarks.

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CLIENT: SWATCH
PROJECT DATE: 2019